S | 9 | Multi-Platform Delivery

This is delivery day for the Short Film. Everything built since Unit 7 gets quality-checked, reframed for multiple platforms, exported, and archived, correctly, not just “good enough.”

Project Briefing (~10 min)

A film that’s brilliant but never actually delivered correctly isn’t finished. Review today’s checklist together before splitting up roles: QC pass, 3 platform versions, batch export, archive.

Project Work Time (~23 min)

1. Run a full QC pass (9.1): gaps, audio levels, safe margins, black frames.
2. Auto Reframe into 3 versions (9.2): 16:9, 9:16, and 1:1. Fix any tracking errors by hand.
3. Assign roles: one group member manages QC, another Auto Reframe, another the export queue and archive.
4. Plus/Delta peer review on the finished multi-platform cut before final export:

1. Prepare

• The Draft: Ensure your work is exported or ready to view. It doesn’t have to be perfect. Placeholders for missing pieces are okay!
• The Plus/Delta Chart: Create a simple T-chart on a piece of paper or a digital document:
• Plus (+): What is working well? (Strengths, clear storytelling, strong technique).
• Delta (Δ): What should be changed or improved? (The Greek symbol for “change”).

2. The Review Process

• Silent First Pass: Experience the work all the way through once without speaking. This allows the reviewer to experience the “flow” of the piece.
• Second Pass: Go through it again, but this time, the reviewer should jot down specific notes in the Plus and Delta columns.
• The Golden Rule: Feedback should be Specific, Objective, and Kind.
• Bad: “I didn’t like the ending.”
• Good: “The ending felt abrupt because the music cut off before the reporter finished speaking.”

3. Giving Feedback (The Reviewer)

• Identify the “Pluses”: Start with what is successful.
• Suggest the “Deltas”: Instead of just pointing out a mistake, offer a solution.
• Example: “The transition at 0:45 is a bit slow; maybe try a simple cut instead of a dissolve.”

4. Receiving Feedback (The Creator)

• Listen Without Defending: It’s tempting to explain why you made a choice, but for now, just listen and take notes. If a peer is confused, a general audience likely will be too.
• Ask Clarifying Questions: If a note is vague, ask for the exact timestamp or location: “Can you show me exactly where the audio got too loud?”

5. The Revision Plan

After the session, look at your Delta column and prioritize your edits:

1. Level 1 (Critical): Technical errors (missing audio, black frames, typos).
2. Level 2 (Message): Pacing issues or confusing sequences.
3. Level 3 (Polishing): Color tweaks, fancy transitions, or extra effects.

Think back to 7.1’s script and 7.3’s shooting schedule. What changed the most between the plan and what you’re delivering today?

GMetrix/BrainBuffet (~30 min)

Continue this term’s Premiere Pro GMetrix module.

Deliver, Export & Submit (~5 min)

Batch-export all three platform versions through Adobe Media Encoder’s queue (9.3).

Export Finished Project

1. Go to File>Export>Media>
2. Specify your export settings
   • File Name: YYYY-MM Project Name-Lastname
   • Location: Google Drive/My Drive/Digital Design/YYYY-MM Project Name/Exports
   • Preset: Match Source (or use a High Quality Preset to reduce file size)
   • Format: H.264 (The most compatible format)
3. Choose H.264 from the Format menu. This will create an mp4 file on export.
4. Click Export. The export script will run until finished.

Archive the finished project with Project Manager (9.4), verify it reopens with zero offline media.

Publish your work to your Google Sites Portfolio

1. Create a new page on your Google Sites Portfolio to catalog your work.
   • Your work should be exported in a web-safe format in a manner that allows for the work to be embedded without requiring Google Drive permissions
2. Your work should be accompanied by a detailed project description
3. Submit the published portfolio page to your LMS (Schoology)

🗂 Organize: Save your three platform-version exports in the Exports folder of your Digital Design project folder on Google Drive. Save your archived project folder in the Project Files folder of your Digital Design project folder on Google Drive.